Through the FogÂ
Where clarity is earned, not claimed. Â
You don’t need another “marketing blog.” You need clarity … today.
Every business owner, creator, and operator I meet is fighting the same storm: algorithms changing, agencies overpromising, customers tuning out.Â
Through the Fog is where we test, and share, what actually works … in real time.
How to build trust, earn attention, and prepare to stay visible in a world run by AI.
No jargon. No fluff. Just transparent field notes from the work itself … what’s breaking, what’s working, and what’s next.
Why We Don’t Use Pop-Ups Anymore
Dec 15, 2025
Beyond PAS and AIDA
Dec 12, 2025
Skating Into Open Ice
Dec 11, 2025
Organic Reach Isn’t Dead … It Evolved
Dec 11, 2025
The Age of Involuntary Transparency
Dec 09, 2025
Why I Built Influence.VIN
Dec 04, 2025
It’s Not Hocus Pocus. It’s Locus.
Nov 17, 2025
The Beginning Is Actually the End
Nov 12, 2025
From Milli Vanilli to Midjourney
Nov 12, 2025
The Lighthouse Principle
Nov 12, 2025